Sabre Hospitality Solutions, the industry’s leading global hospitality technology company, announced today that Australian hotel group, Metro Hotels, has reported a more than 70 percent increase in bookings as compared to market growth of 4.5 percent after switching to Sabre Hospitality Solutions’ distribution technology and marketing services.
The hotel company migrated to Sabre Hospitality Solutions’ SynXis Central Reservation System in November 2011 to connect seamlessly to all channels including distributing rooms and rates through all four major Global Distribution Systems (GDSs), as well as hundreds of online travel agents.
Metro Hotels has 14 properties throughout Australia and is the oldest 100 percent Australian owned and managed hotel chain. The hotel group has offered accommodation in key cities and popular holiday and tourist destinations for more than 30 years.
“We have seen huge improvements across the board since our switch to Sabre Hospitality Solutions,” said, Carlie Tait, Group eCommerce Coordinator for Metro Hotels. “The high level of support, responsiveness and product knowledge we get from Sabre’s Australia based team, as well as the functionality and efficiencies of the system, have made a noticeable impact for our hotels. I have yet to find anything negative.”
More specifically, the SynXis CRS took Metro Hotel’s turnaround time for rate loading from over a week to just one day. The enhanced system functionality also allows for a higher volume of information and images that Metro Hotels can load for each property giving the chain the ability to capture a wider audience.
“Metro Hotels is taking full advantage of our CRS solution and their results show how the functionality of the system can really make a difference,” said Patrick Andres, vice president Asia-Pacific for Sabre Hospitality Solutions. “They are also armed with accurate and useful reporting that gives them comprehensive insight around key source markets and areas that require additional focus.”
In addition to Metro Hotels, Sabre Hospitality Solutions supports thousands of hotels in Australia, New Zealand and the Asia-Pacific Region, and over the past two years have increased bookings into the region across the Synxis platform by 50 percent. “This region is growing exponentially, making it imperative that we have a strong team in place that understands the market and can best support our clients,” added Andres. “This kind of localized knowledge and support is at the heart of client success stories like Metro Hotels.”
About Sabre Hospitality Solutions
Sabre Hospitality Solutions provides technology solutions to the global hospitality industry.
A leading Software-as-a-Service business, its reservations system, marketing and distribution software, and Internet Marketing and e-business solutions are used by more than 12,000 hotel properties around the world, generating more than $12 billion in revenue each year for its customers. For more information, please visit http://www.sabrehospitality.com.